Marketing Manager Conventions
Focus: Media & IT, Creative Industries, Renewable Energies & Smart City
T +49 (0)40 / 30051-615
Renewable Energy Hamburg
Hamburg’s renewable energy sector is fairly young and continues to grow at an above-average rate. Situated between the North Sea and the Baltic Sea and characterised by excellent wind conditions, the Hamburg Metropolitan Region is an ideal location for onshore and offshore wind turbines. Large international manufacturers such as Areva Wind, Gamesa, General Electric, Nordex, REpower Systems, Siemens and Vestas are located here. While the City of Hamburg has established itself primarily as a location for head offices and research departments, the North and Baltic Sea coasts have become home to various production sites, e.g. Cuxhaven, Stade and Brunsbüttel. The WindEnergy trade fair, which annually rotates between Hamburg and Husum, serves as an important platform for all stakeholders from the sector.
The renewables sector, which includes the industries of wind, solar and biomass, comprises almost 1,500 companies with approximately 25,000 employees in the Hamburg Metropolitan Region. Of these,14,500 are employed in the City of Hamburg. The region is characterised in particular by a high level of expertise in the areas of management, project development, engineering services, sales and marketing, as well as a wide range of services such as finance, insurance and certification.
Only one year after the launch of the Cluster Initiative Energy Hamburg GmbH (EEHH) in 2011 as many as 150 companies had joined the network. The Free and Hanseatic City of Hamburg and the Association for the Promotion of the Renewable Energy Hamburg Cluster are partners of the initiative. As well as bundling the diverse skills of enterprises and research institutions, the initiative promotes collaboration and exchange with other industries, e.g. in the field of new materials, the maritime industries and aviation.
Quality of life, environmental protection and economic development directly benefit from the expansion of renewable energies. Cluster activities are aimed at securing this positive outlook in the long term especially in export markets and at developing the Hamburg Metropolitan Region as a leading location for renewables. As part of these efforts, networking, training, national and international location marketing as well as systematic support for innovations play a key role.